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Team DMS

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KELLEY LOTT – DMS Founder & Senior SEO Strategist

Kelley began his career as an Internet marketing specialist in 1998, which was the beginning — when Google was just an idea that Sergey Brin had and Yahoo ruled search. In the past 20 years, he’s helped over 350 organizations grow and prosper through more effective Internet marketing (primarily SEO and Pay Per Click). Kelley founded Dynamic Media Solutions in 2001 and it has grown to be one of the most highly respected Internet marketing companies in the mid-Atlantic region. DMS is known for getting results, and getting them fast.

The SEO science is so dynamic — changing weekly — that very few SEO strategists nationwide take the time to maintain a mastery of the various components, and really understand how to maximize results. Kelley is able to earn 1st page (usually top 3) organic/natural search rankings on the major search engines for his clients, usually within weeks — not months. He is a Google Certified Partner for Google Adwords search marketing products.

Specialties: SEO (Search Engine Optimization) Specialist, PPC (Pay Per Click) Advertising Expert, Writer, Executive Producer, & Creative Director.

KRYSTAL ROBISON – SEO Analyist – Vice President of Operations

Krystal is the team leader for optimizing our client websites to rank high with the major search engines (Google, Yahoo, and Bing). She monitors site changes and then notifies the search engines of the new content via GoogleSearchConsole and BingWebMasterTools.  This ensures that our client’s pages are being indexed properly.

She prepares the client monthly website visitor activity reports.  These include highly detailed statistics, and offer observations, analysis, and recommendations for campaign improvement and further website optimization.  Her attention to detail is amazing, and her dedication to every client she works with is unparalleled.

She monitors client’s online reviews so that we can help the business respond to customer feedback in a timely fashion.  Her commitment to our clients’ success is shown in her ongoing efforts to improve their rankings, especially through new backlinks and researching new SEO strategies.

GLENN MESSERSCHMITT – Senior Programmer – Google Mobile Certified Partner

Glenn doesn’t just speak the programming languages of the Internet (JavaScript, jQuery, PHP, CSS, HTML etc.), he creates with it, like the search feature on a client’s site that enables visitors to locate and contact the dealer nearest to them. Not only that, but the client is able to securely maintain, edit, and accurately add dealers themselves. Glenn manages any all our client site’s technical needs, from that special little widget to a complete overhaul of that old, outdated site, or even starting fresh from the ground up. While Glenn specializes in self-hosted WordPress based websites, he is able to navigate through the intricate source code of any website. He is often the resource other programmers turn to when they encounter particularly vexing challenges.

Glenn excels at developing unique solutions to unusual needs that no one else had even thought existed. “Impossible” is not a word in his vocabulary. If there is a technical challenge that is too big for Glenn, we haven’t found it yet. His deep technical knowledge base and skill set keeps all of our client websites running smoothly with the most current technology.

KC LOTT – Programmer – Webmaster – Google Ads Certified Partner

KC is the “hands on” guy who implements changes to client websites so that they rank better with the search engines.  He is highly proficient with both WordPress and hand coded websites.  KC also makes recommended changes to pay per click campaigns so that they achieve more conversions (visitors to new clients).  He analyzes our clients’ major competitor websites to help our clients understand their competitor’s keywords and marketing strategies.   In short, KC is the techie who makes it all happen!

We also work with about 15 freelancers which enables us to assign just the right designers, developers, and content writers for each client.

What our clients have to say...

We had a low traffic website and not many requests for limo rentals. DMS designed and built a new website making it much easier for visitors to view our fleet of vehicles and the new site is ranking much higher. We now get over 130 forms submitted per month from around 640 non-paid visits and

- Majestic Limo Service
Free Search Ranking Report